Shifting energies

I created a refreshing visual identity that set the scene for how the night itself will evolve. I used two colourways to visualise the shift from a relaxing day to a celebratory night. The pastel colour palette conveyed summer itself whilst the fluid gradients brought a sense of shifting energies. Beyond the party’s printed collateral, the colour shift translated particularly well in lighting and contributed to an enchanting experience for guests celebrating by Sydney’s great harbour.